PacWesty
Photo + Video + Design
I am pleased to have been hired by PacWesty, an adventure travel company specializing in camper rentals on the Olympic Peninsula of Washington State, to Palm Springs, California. My role was to explore the Pacific Northwest (PNW) and capture it's beauty with photographs and videos featuring PacWesty's unique fleet of timeless Westfalias and electrified Dodge Promaster Tofinos.
Using my photography and videography skills, I created a library of visually stunning imagery for PacWesty's social media accounts and websites. This included scenic landscape featuring the camper vans shots, video montages of their fleet and much more. In addition to the photography content I produced, I also helped with PacWesty's brand design elements such as marketing materials, promotional items, website graphics etc.
Overall it has been an amazing experience getting to collaborate with PacWesty and help them capture their vision!
Olympic Peninsula Adventures with “Ernie”
This project seeks to capture the spirit of PacWesty’s camper vans and their beloved home on wheels by creating content from an excursion out to the Olympic Peninsula. The goal of this project is to illustrate how PacWesty camper vans can offer various experiences for adventurers, including scenic drives, beachside camping, and surfing adventures.
The project's main purpose is to convey the core message of PacWesty brand—namely that their campers are an invaluable tool for exploring the best of the Pacific Northwest—through creative storytelling through images and short videos. We hope that viewers are inspired by these visuals and stories in order to get out and about in this incredible region.
Westport Beach Cleanup with the PacWesty Squad
PacWesty is a one-stop shop for adventurers who want to take their exploration off the beaten path. With their range of rugged and reliable vehicles, they are equipped to make any outdoor trip an epic adventure! Recently, PacWesty took its team to Westport, Washington to clean up some of their favorite beaches in the area. I was there to capture all the action – from beach drives to barbeques! This is sure to be an unforgettable experience and I can’t wait to share it with you. Join me on this journey with PacWesty as we explored, had fun and gave back.
Lake Wenatchee Adventure with “Hazel”
I am excited to partner with PacWesty for a unique project to explore the beautiful fall foliage of Washington. Join me as we travel through Washington's changing landscapes, witnessing all of the autumnal colors that the state has to offer. PacWesty's vans are the perfect way to enjoy all the natural beauty, from sunny days spent taking in stunning views to wet and cold adventures where you can make incredible memories. Whether it’s your first time exploring or you’re an experienced PNW adventurer, get ready to see unique content for PacWesty that will leave their audience longing for more! Join me as we celebrate fall and take advantage of the incredible moments created along the way.
Mount Rainier National Park Wonderland Van
PacWesty is partnering with Visit Rainier to bring customers an unforgettable van life excursion. For this project, PacWesty commissioned me to be the photographer, model, and creator of Reels for a weekend-long trip along the Chinook Scenic Byway to explore Mount Rainier National Park. As the photographer I took photos of the van as it cruises down the byway and stopped at various highlight locations, the model interacting with and exploring the National Park for a cinematographic team, and creator of videos for creating stunning Reels for social. With these visuals, I captured the essence of what makes PacWesty’s vans perfect for any National Park adventure; showcasing that with a PacWesty you get more than just an ordinary car ride – you get an incredible experience!
PacWesty Designs
For the past several years, I have been privileged to work alongside PacWesty and its internal team on a variety of projects designed to help elevate and expand the brand’s identity and mission. During this time, I had the opportunity to develop various types of digital design assets for use in the company’s marketing and branding initiatives. My work includes developing collateral, crafting marketing materials, and creating unique brand identity assets that reflect PacWesty’s vision and values. I take great pride in being able to bring these creative projects to life for the PacWesty brand. My favorite pieces from this partnership include website designs, videos, infographics, blog posts, email campaigns, print advertisements, packaging designs, social media campaigns, as well as other visual elements used in presentations and product launches.
