Media Kit · 2026
Pacific Northwest

Sky Frost

Travel & Hospitality Content Creator

Sky creates warm, editorial travel content for boutique hotels, vacation rentals, and destinations — a slow-luxury film aesthetic built around real stays and real places. From the Olympic Peninsula to the Amalfi Coast, her work helps properties tell their story to travelers who are still deciding where to go next.

Base
Olympic Peninsula, Washington
Focus
Boutique stays · Slow travel · PNW & Europe
Formats
Reels · Photography · Pins · Brand film
Studio
Pacific Pine Media
111+
Premium brand collaborations
80
Hotel & property stays
3
Four Seasons collaborations
1.4M
Views on top client reel
Last 30 Days at a Glance Jul 14 – Aug 10, 2026 · Instagram
72.5K ▲ 7.4%
Views
44.5K
Accounts Reached
7.3K
Content Interactions
60.5% ▲ 17.6%
DM Response Rate
85%
of views come from non-followers
Sky's content is discovery-driven: the overwhelming majority of her monthly audience finds her through Reels, Explore, and search — not from an existing follower feed. For a partner property, that means content built to reach travelers actively planning their next trip, rather than recycling the same audience.
43.5K
Non-follower reach
88%
Interactions from non-followers
49
DM conversations started
Instagram
72.5K
Views / 30 days
Primary channel — Reels & stories with strong Explore-page discovery.
Pinterest
6.7K
Impressions / 30 days
Fastest-growing channel — saves up 55% month over month.
Facebook
37m
Video watch time / 30 days
Supporting channel — page visits up 136% this period.
Modern architectural home at dusk in winterReal Estate
Skegge Retreat boutique stayBoutique Stays
Four Seasons Seattle collaborationHospitality
Paddleboarding a turquoise alpine lakeAdventure
Audience

Who's Watching

Age & Gender — Instagram
18–24
11.0%
25–34
42.5%
35–44
27.2%
45–54
11.1%
55–64
5.3%
65+
2.9%
Women — 58%
Men — 42%
70%
Aged 25–44
25–34
Largest Segment
Top Countries
United States
29.1%
India
5.6%
Brazil
4.3%
Mexico
3.8%
Canada
2.8%
United Kingdom
2.6%

Top cities: Seattle · New York · Los Angeles · London · Mexico City · Bangkok — a mix of U.S. travelers and international audiences planning trips to the Pacific Northwest and beyond.

Growth

Pinterest Momentum

6.7K
▲ 16%
Impressions
419
▲ 35%
Engagement
73
▲ 55%
Saves
Top Performing Pins
Whiskeyjack A-Frame: The Ultimate Cascade Mountains Cabin
2.72K impr · 192 eng
End of Summer — Best Adventures in Washington State
792 impr · 52 eng

Pinterest pins keep working long after they're published — property features like the Whiskeyjack A-Frame continue driving trip-planning impressions months after posting, making it a compounding channel for stays and destinations.

The Case

Why It Converts

Every metric here points the same direction: an audience of 25–44-year-old travelers in a planning mindset, discovering content through search and recommendation surfaces rather than a static feed. Featured properties reach people deciding where to stay — not just people who already follow a creator.

Partner with Sky.

Collaborations are built around content the property keeps — professional assets for your own website, OTA listings, and social channels, alongside features across Sky's platforms.

Start a Conversation →
—Content library: licensed photo & video shot on cinema-grade Sony equipment
—Social features: Reels, stories & pins reaching a discovery-first travel audience
—Evergreen reach: Pinterest features that compound trip-planning impressions over time
Sky Frost
Pacific Pine Media · Olympic Peninsula, WA
skyfrostcreative@gmail.com
@skyfrost